Partner with Royal College of Art
Scope
Visual Design
Art Direction Editorial Do You Read Me? is a design proposal for the exhibition identity for the MA Information Experience Design at the Royal College of Art. As part of the Festival of Communication, this exhibition transcends the confines of traditional text, inviting the audiences to interpret the world through a multitude of lenses.
The key visual centers around the use of reeded glass, a material that both obscures and reveals. This choice reflects the exhibition’s title, Do You Read Me?, and mirrors the interdisciplinary and exploratory nature of the Information Experience Design programme. The glass introduces a tension between clarity and distortion, sparking curiosity and prompting viewers to question how meaning is constructed and conveyed.